Inner Monologue, Outer Monologue is a place where I can vocalise some of my observations about the Music Industry, which I have thankfully been a part of for the last 15 years or so.
In 2002 I started working for an independent record company, which had offices in various European countries. The London based UK arm that I worked for became the lead office, in what was termed as 'New Media' development. Part of my role was to interact with the new digital services that started to appear, and figure out a way of working with them.
If you are curious, the various roles I've held can be found on my LinkedIn page: linkedin.com/in/alexbranson
Whilst this blog is really just a collection of my thoughts and theories about what is happening currently, I hope for some it will be at least interesting, and maybe even useful.
Feel free to drop me a line directly: innermono@gmail.com
Music Industry thoughts, opinions and theories on music services, fan engagement, social media, business models, licensing and copyright.
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Subscription Models: The Search For Service And Price Utopia
Q. What is the right price for a music streaming subscription? Q. What additional features could be added to justify a higher price point...
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Discovering AM & Shawn Lee's 'Celestial Electric' This will be the first in a series of posts looking at how bands and the...
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I often wonder how someone becomes a fan of a particular band or artist. What was their entry point, and what made them convert that first e...
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This post looks at what is broken in the way online radio services gain licenses from rights holders of recordings for their public performa...
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